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The Sydney Morning Herald had a very interesting report which gave me an insight into the added cost of online shoes shopping after checking out the preferred sample in the neighborhood retail store. I identified myself with probably hundreds of people, indulging in online shoes shopping after trying out different sizes and fits, at the shoe stores and then buying them at cheaper rates on the web. Customers are definitely trying to benefit at the expense of retail outlet owners.

The news clip reports the protests by the shop keepers who are tired of perspective buyers indulging in trying on ski shoes without any intention of purchase. This act has compelled them to levy a fitting charge which is subtracted from the final bill if the customer proceeds to seal his decision to buy from the store rather than go in for online shoes shopping later.

The retailers are facing a major recession with the sales plunging everyday. The volume of online sales has gone up tremendously with customers preferring the comfort of their homes and easier online payment modes to travelling to brick and mortar stores that incur time, energy and fuel costs. A simple example of online shoes shopping proves that more boots, sandals, ski boots, floaters and footwear accessories are sold online through the e-retail outlets than through the establishments of the same companies in malls or stand alone stores resulting in a very hard time for shop owners.